DROPSHIPPING ACADEMY – Branded dropshipping: what is it and how it works

Discover how to effectively dropship designer brands.

With dropshipping, you can start a successful online business only with a computer, an internet connection and a small investment.

Dropshipping is a sales model, which allows store owners to fulfill orders directly through a wholesaler or manufacturer. The dropshipper (who owns an ecommerce) will therefore not have to worry about inventory management or shipping, but will transmit the orders to a dropshipping supplier who manages all the inventory and logistics.

When it comes to ecommerce dropshipping, brands are important as they are what a person looks for if their shopping experience with a particular brand was positive. So branded dropshipping is a great way to boost your dropshipping business!

Here are some aspects you perhaps want to examine:

  1. What is branded dropshipping?
  2. The benefits of branded dropshipping
  3. What branded products should you sell?
  4. How to build a brand for your ecommerce dropshipping?
  1. What is branded dropshipping?

Branded dropshipping has to do with brands, whether they are famous brands or brands of your creation. A brand is the perception that the customer has of a company, a store or a particular product.

  1. The benefits of branded dropshipping

Well-known brands are easy to sell and define your store identity, thus improving the perception of your store. 

Branded dropshipping should also decrease the amount of returns made by customers, as they know the brand so they know what to expect from it.

  1. What branded products should you sell?

Once you’ve found your dropshipping supplier, you’re ready to stock your online store! So you now have to decide what products and brands you’ll be selling. Take your time to do some research and find your target audience, choose recognisable brands, such as designer brands, choose small and light items so that you can keep shipping fees under control.

  1. How to build a brand for your ecommerce dropshipping?

Creating a brand identity is a fundamental step, so how should you proceed? Start creating your niche, so that you can focus on a smaller part of the market and offer a better service. Carefully choose a catchy name for your store, design your ecommerce and logo and promote it through social networks for instance.

Find the brands you want to sell online in dropshipping with BDroppy! With BDroppy you’ll have at your disposal the best brands such as Calvin Klein, Nike, Adidas, Gucci, Prada, and many more!

Thanks to BDroppy, if you are already selling online, on your website, or through a marketplace, you can have the dropshipping service included, so you can integrate the BDroppy fashion catalog on your website/e-commerce, with thousands of original designer fashion products, using a single dashboard.

Start now on BDroppy to explore all your online sales opportunities!