DROPSHIPPING ACADEMY – 10 soft skills to have to become a successful digital entrepreneur

Discover the 10 fundamental soft skills to be successful.

We talk more and more often about soft skills and their importance in the development of an entrepreneurial project, but what are they really and which are the most important?

These skills will not only help you improve at work, but also transform you and become the best version of yourself.

Being a good entrepreneur does not only mean having the courage and an eye for business: discover with us what they are and above all what the fundamental soft skills are to become a successful entrepreneur.

Soft skills represent skills that make personal interactions better. This means that they cannot be learned through a computer or technical manual; for example, these are skills that relate to personal interaction, good communication, time management, or personal ethics.

You may be thinking “but if soft skills cannot be learned in manuals, how can I improve in these aspects if I am lacking?” Don’t worry, there is still a lot of room for growth, just follow some of our tips.

There are also many studies showing that the success of an entrepreneurial project, in the long term, depends precisely on soft skills and not on hard skills, even if in many working contexts this thing has not yet been fully understood and the technical skills are always put in the first place.

  1. Communication and empathy
  2. Leadership
  3. Flexibility
  4. Teamwork
  5. Time management
  6. Problem-solving
  7. Conflict management
  8. Emotional intelligence
  9. Self-motivation
  10. Responsibility

Communication and empathy

First of all, a good entrepreneur must be an excellent communicator, because they must make themselves understood well by their collaborators and stakeholders; they must always be able to effectively explain the focus on which their entrepreneurial project or activity is based. They must also have the ability to adjust the tone of voice and communication style based on their audience, understanding the mood and needs of others. If you want to improve your communication, we recommend that you focus on different elements such as clarity of expression, visual communication, and non-verbal communication.


Among the soft skills, moreover, leadership is a must; in fact, being a good boss means being authoritative but also being an inspiration for your collaborators.

Become the point of reference for your team! Being a leader means creating good relationships between people within the work environment and directing your team in a clear manner and with a precise strategy. Don’t be afraid and delegate some tasks to your team, they will surely know how to work with a good sense of responsibility if you trust them.

A true leader is driven by the right motivation and is able in turn to motivate and have a positive impact on those around them. You need to be able to see how and what can be improved, and work towards achieving your vision, putting people first.


Flexibility is a very popular soft skill on the job market and allows you to adapt to any context. The world of entrepreneurship is studded with new challenges and constant changes and it is clear that this competence can really make a difference, constituting one of the most important added values. Being able to adapt to any change is essential in order not to remain anchored in your positions and allow you to always test new strategies.


The ability to work in a team is especially essential for an entrepreneur. A peaceful work environment, where positive relationships are cultivated, will make it easier for you to achieve your goals. Collaborative spirit, problem-solving skills, support, and listening can be truly useful skills to make a difference within the team.

If you want to be successful you have to be intuitive, sensitive and above all able to collaborate. This can mean knowing how to listen to others, but also knowing when to step back and put your collaborators first.

Get the most out of your team, but you need to be the first to offer 100% by doing any task, even the humblest of tasks. Be professional, but also human.

Time management

It is now clear that time management is an important skill, especially if you are an entrepreneur: you must be able to manage tasks, commitments, and deadlines even in situations of great stress. Time management can be improved by managing activities visually through the use of To-Do Lists, or by delegating daily tasks based on the skills of your collaborators.

Identify priorities, organize work effectively, manage your time and resources, and meet deadlines.


Being able to solve problems means having an excellent critical spirit, analytical skills, and also some creativity in looking at situations from a different point of view than others. Another skill closely linked to the latter is decision making, or the ability to make clear decisions and communicate them effectively even in the most complex situations.

Conflict management

It is very common that within a team some conflicts occur, generating unpleasant situations, which is why an entrepreneur must have the ability to better manage these conflicts and immediately find a point of agreement for the two subjects who are at that moment going through a period of contrast. Furthermore, a conflict is not always a problem: very often, opportunities can arise from a conflict, such as the solution to certain problems or the strengthening of internal relationships within the team.

Emotional intelligence

Emotional intelligence is the ability to recognize and manage the emotions and feelings of others; this thing can be very useful within a team because it is usually made up of very different people. The entrepreneur must be able to make the most of different characters, thus composing a winning and effective team.


The penultimate soft skill concerns you personally, if up to now we have talked about how to encourage others to give their best, being an entrepreneur means constantly dealing with difficult and stressful situations, which very often can affect self-confidence. Before getting others to be motivated, it is very important to work on what personal motivation is. This will help you gain the trust of others more easily.


Finally, responsibility is one of the most important soft skills, in fact, who would focus on a company run by an entrepreneur who doesn’t know how to accept and recognize their mistakes? It’s therefore a fundamental skill in order to be able to continuously improve and grow by achieving success.

Today we talked about the 10 skills that every entrepreneur should have or at least train, but if you don’t believe you are a great leader, or you’re afraid of having poor communication skills, we advise you to invest time in a positive way to grow and improve these aspects.

Experience will help you a lot in this regard, but there are also some books and courses useful for this purpose. Let yourself be carried away by your best soft skills and let yourself be helped by the experience of other successful entrepreneurs.

If you are thinking of starting your own dropshipping business, these skills will be very useful for you. You’ll have to constantly challenge yourself, take risks and responsibilities that are present even in a low-risk business like this. The more time passes, the more you will reap the rewards of your work and the skills listed above will become of fundamental importance to effectively scale your business.